Privacy Policy | Naturel Dış Ticaret

The principles followed by Naturel Dış Ticaret Limited Şirketi (“Naturel”) when collecting and using personal data obtained through the website (“Website”) at the discretion of users (“User(s)”) are regulated in this Privacy Policy.

Personal Data That May Be Collected

Naturel may collect the following information from Users on the Website, depending on their access to the Website and the transactions they will perform:

Identity Information
Transaction Security Information
IP Information
Legal Transaction and Compliance Information
Contact Information
Request/Complaint Management Information
User Information
Event Management Information
User Transaction Information

Other information that may be necessary for the performance of services subject to the Website and that is considered personal data in accordance with the Personal Data Protection Law and all related legislation may be collected. The User explicitly consents to the processing of data that they may share with Naturel at their own discretion, within the scope specified in this Privacy Policy and for the purposes specified.

In accordance with Articles 3 and 7 of the Personal Data Protection Law, data that has been anonymized in an irreversible manner will not be considered personal data under the provisions of said law, and processing activities related to such data will be carried out independently of the provisions of this Privacy Policy.

Use of “Cookies”

Data such as the sections visited and areas clicked during Users’ navigation on the Website are automatically collected by Naturel. This data obtained using technology called “Cookies” is statistical information. The purpose of this technology is to make content of the sections visited by Users more easily accessible from their first visit to the site. Most browsers are designed to accept these “cookies,” which are primarily technical communication files, but Users can always change their browser settings to prevent cookies from being received or to be warned when a cookie is sent if they wish.

Naturel reserves the right to associate Users’ behavior on the Website with a “cookie” in the browser for online behavioral advertising and marketing purposes, and to define remarketing lists based on metrics such as the number of pages viewed, visit duration, and goal completion count. Subsequently, Users may be shown targeted advertising content based on their interests on the Website or other sites in the display advertising network.

Purpose of Data Use

Naturel may process collected personal data for Users to benefit from the Website, to complete membership registration if membership to the Website is involved, to improve the services it provides, to develop the service, to introduce and inform about new services, to provide necessary notifications to Users in this context, to contact Users, and to fulfill obligations arising from the nature of the services it provides.

Such personal data may be processed within the scope of Naturel’s reporting and business development activities, and may also be used for making various statistical evaluations, creating databases, and conducting market research without disclosing the User’s identity. If the User gives additional consent, such information may be processed, stored, and transmitted to third parties by Naturel and its collaborators for direct marketing purposes, and Users may be contacted for notifications regarding the promotion, maintenance, and support activities of various applications, products, and services through such information.

Naturel may also process personal data and share them with third parties without obtaining the User’s additional consent in accordance with Articles 5 and 8 of the Personal Data Protection Law and/or in the presence of exceptions in relevant legislation. The main ones of these situations are specified below:

Explicitly provided for in laws

When it is mandatory for the protection of the life or bodily integrity of the person who is unable to express their consent due to actual impossibility or whose consent is not legally valid, or of another person; when it is necessary for the establishment or performance of a contract between the User and Naturel, provided that it is directly related to personal data processing; when it is mandatory to fulfill legal obligations; when it has been made public by the User themselves; when data processing is mandatory for the establishment, exercise, or protection of a right; when data processing is mandatory for Naturel’s legitimate interests, provided that it does not harm the User’s fundamental rights and freedoms.

Data Sharing

Naturel may transfer personal data belonging to Users and new data obtained using such personal data to third parties from whom it benefits for services within the scope of the Website, limited to the provision of such services. In this context, Naturel may share User data with third parties such as outsourced service providers, hosting service providers, law firms, research companies, call centers to improve User experience (including improvement and personalization), ensure User security, detect fraudulent or unauthorized use, conduct operational evaluation research, resolve errors related to the Website or Naturel services, and achieve any of the purposes contained in this Privacy Policy or other privacy texts presented to the User.

The User accepts that the aforementioned third parties may store the User’s personal data on servers located anywhere in the world, limited to the purposes stated above, and consents to this matter in advance.

User’s Right to Access Data and Correction Requests

By applying to Naturel, the User has the following rights regarding themselves:

To learn whether personal data is being processed,
To request information about this if personal data has been processed,
To learn the purpose of processing personal data and whether they are used in accordance with their purpose,
To know the third parties to whom personal data is transferred domestically or abroad,
To request correction of personal data if it has been processed incompletely or incorrectly,
To request deletion or destruction of personal data within the framework of the conditions stipulated in the relevant legislation,
To request notification of correction, deletion, and destruction operations carried out in accordance with the relevant legislation to third parties to whom personal data has been transferred,
To object to the emergence of a result against the person through analysis of processed data exclusively by automated systems,
To request compensation for damages in case of suffering damage due to unlawful processing of personal data.

The User may submit the above-mentioned requests through the methods specified in the Data Subject Application Form. Naturel may provide its justified positive/negative response to the above requests in written or digital format. It is essential not to charge a fee for the necessary procedures related to requests. However, if the procedures require a cost, it is possible to request a fee based on the tariff determined by the Personal Data Protection Board in accordance with Article 13 of the Personal Data Protection Law.

The User undertakes that the information subject to this Privacy Policy provided to Naturel by themselves is complete, accurate, and up-to-date, and that they will immediately update this information in case of any changes. Naturel will have no responsibility if the User fails to provide current information.

The User accepts and declares that if they make a request that will result in the inability of Naturel to use any of their personal data, they may not be able to fully benefit from the services Naturel has committed to them, and that all responsibility arising in this context will belong to them.

Personal Data Retention Period

Naturel will retain personal data provided by the User for the duration of service provision, for the purpose of fulfilling obligations arising from the nature of the services it provides.

In addition, Naturel may retain personal data for the statute of limitations periods determined in accordance with relevant legislation, limited to the purpose of making necessary defenses within the scope of any dispute that may arise between it and the User.

Measures, Commitments, and Responsibility Regarding Data Security

Naturel undertakes to take the necessary technical and administrative measures and conduct necessary audits to ensure an appropriate level of security under the conditions determined in the relevant legislation or expressed in this Privacy Policy:

To prevent unlawful processing of personal data,
To prevent unlawful access to personal data, and
To ensure the preservation of personal data.

In case links to other applications are provided on the Site, Naturel does not bear any responsibility for the privacy policies and contents of the applications.

Naturel does not accept responsibility for damages that may occur as a result of using personal data within the above conditions.

Changes to the Privacy Policy

Those who benefit from the services offered on the Website are deemed to have read and accepted all these terms. Naturel reserves the right to change the provisions of the Privacy Policy without prior notice. The current Privacy Policy enters into force on the date it is presented to the User by any method.